Mailpoet (Free version) v5.31.0

Compare plan featuresFeaturesFeaturesStarterBusinessAgencyCreatorPlan DetailsMaximum subscribers500200,000+200,000+200,000+Maximum monthly emails5,000UnlimitedUnlimitedUnlimitedSeatsUnlimitedUnlimitedUnlimitedUnlimitedEmailsPre-built customizable email templates70+70+70+70+Mobile-friendly email templates. Drag and drop email editor. Include WordPress posts and pages. Include WooCommerce products. Remove MailPoet branding. Email MarketingNewslettersNewsletter schedulingNewsletter archivesAutomated welcome emails for new subscribersAutomatically send newly-published blog postsWooCommerce Email MarketingAbandoned cart remindersAutomated first purchase emails. Automated emails for purchases of specific products and product categoriesCustomize WooCommerce transactional emails. Subscriptions. Store, organize, and view subscribers in one place. Pre-built subscription forms. Custom subscription forms. Pop-up forms. Custom fields. Subscribe in WordPress comments and registrationSubscribe in WooCommerce checkout. One-click unsubscribeImport and export subscribersImport subscribers from Mailchimp. Subscriber SegmentationSubscriber engagement scores. Engagement-based segmentationPurchasing behavior-based segmentationAdvanced segmentationSubscriber Tags. Email Delivery. Sending with your host. Sending with 3rd party SMTPSending with MailPoet Sending ServiceAutomatic undeliverable email address managementAutomatic complaint managementSender authentication. Transactional emails. Analytics. Summarized email engagement statisticsDetailed email engagement statisticsDetailed WooCommerce purchasing statisticsGoogle Analytics integration for subscriber trackingIndividual subscriber engagement statisticsSupportWordPress forums. MailPoet Knowledge Base. Priority email support. Estimate your priceStarterEmail marketing essentials for bloggers, small businesses, or those just starting out.$ Start for FreeSend up to 5,000 emails per monthSubscription formsEmail and ecommerce marketingBasic marketing automationSummarized email engagement statisticsSend with MailPoet Sending ServiceCompare plan featuresAll plan featuresMost popularBusinessAdvanced email marketing functionality designed to help businesses of all sizes grow.$ $ Buy NowAll Starter features, plus:Send unlimited emails per monthRemove MailPoet brandingPriority supportSubscriber segmentationTargeted marketing automationDetailed email engagement and ecommerce statisticsCompare plan featuresAll plan featuresAgencyAdd MailPoet’s full functionality to multiple websites – perfect for WordPress agencies or freelancers. $ $ Buy NowAll Business features, plus:Use MailPoet on 50 websitesNumber of subscribers is per MailPoet instanceCompare plan featuresAll plan featuresCreatorWant to manage your own email sending? Our Creator plan offers all the features of the Business plan without the MailPoet Sending Service. Buy Now$ $ CreatorWant to manage your own email sending?

Our Creator plan offers all the features of the Business plan without the MailPoet Sending Service - Buy Now$ $ Got questions? How do I know which plan is the best for my needs?×We generally recommend the “Business” plan for most sites, as it allows you to immediately focus on growing your business with ready-made marketing tools, reliable email delivery, and managed sender reputation. If you enjoy self-hosting – the “Creator” plan would be a good fit too.

If you’re looking to use MailPoet on multiple sites – choose the “Agency” plan. And if you’re just testing the waters – explore email marketing with the “Starter” plan at no cost. Choose the number of subscribers in your plan based on how many people you intend to send email marketing campaigns to. Read more about it here. What are the advanced features included in the Creator, Business, and Agency plans?×Detailed email engagement and commerce analytics - understand how your subscribers engage with your emails via open, click, unsubscribe statistics, how email drives WooCommerce purchasing behavior – total revenue, number of orders, products purchased.

Google Analytics integration - associate website visits with your email marketing campaigns in Google Analytics. Property and behavior-based subscriber segmentation - target your email campaigns to subscribers based on multiple properties and behaviors, such as to re-engage subscribers who have not recently read any of your newsletters, or customers from a specific set of countries who have not purchased anything recently. For full details on what’s included in MailPoet, take a look at our features.

What is the MailPoet Sending Service?×The MailPoet Sending Service is designed to handle the demands of WordPress and sends your emails for you. Our service enables you to send over 50,000 emails per hour, with unparalleled speed and performance, and over 99% uptime. We’re the only email provider for WordPress that can offer its own advanced email delivery infrastructure.

Why should I use the MailPoet Sending Service?×MailPoet Sending Service reliably delivers your email marketing campaigns and helps you to ensure that your emails always reach their destination and no email is left behind. We deliver millions of emails each month and offer a carefully maintained 98.5% deliverability rate, often exceeding industry standards. Whether you send 10 or 100,000 emails a day, the MailPoet Sending Service routinely handles small business newsletters through to huge mailing lists with tens of thousands of subscribers.

If you’re using the Business or Agency plan, there’s no restriction on the number of emails you can send with the MailPoet Sending Service. Our Starter plan is capped at 5,000 emails per month. Sending emails with your web host is a bad idea, and one we’ve written about here. We strongly encourage you to make the switch to the MailPoet Sending Service or a third-party email service provider for reliable email delivery.

Other Frequently Asked QuestionsJoin 500,000 happy MailPoet usersGDPR CompliantYour data is safe with us. We use MailPoet to run MailPoet and make every effort possible to protect your data as if it were our own. In just a few clicks, you can create GDPR-friendly sign-up forms that help you comply with European privacy regulations. We offer a detailed guide to help you adhere to GDPR.

You can check our privacy notice and request a signed Data Processing Agreement. Better email for non-profitsMailPoet lets you easily create and send newsletters to your supporters directly from your WordPress site. The best part? Non-profits get a 20% discount on any plan so you can enjoy all of MailPoet’s premium features! Contact our support team to request the non-profit discount.